Yonder Data Solutions announces five key promotions to drive strategic growth

UK – Yonder Data Solutions, the award-winning fieldwork and data collection agency, is pleased to announce the promotion of five distinguished members of its team, a testament to the company’s ongoing efforts to enhance strategic operations and advance groundbreaking innovations in data solutions.

Andy Salmons has been promoted to Survey Programming Director. After more than a decade of dedicated service, Andy will now lead the Survey Programming team in designing and implementing complex survey programming initiatives. Under his leadership, the team will continue to drive precision, efficiency, and innovation, reinforcing Yonder Data Solutions’ position as a leader in delivering top-tier data solutions.

In the Data Processing team, Amit Lakhani has been promoted to Associate Director, and Nick Rawlinson to Senior Data Processor. Both Amit and Nick are well-versed in handling complex data and specifications and have been instrumental in delivering high-quality, bespoke data processing solutions. They will continue to uphold the company’s reputation for excellence, ensuring clients receive the high standards they have come to expect.

Ellie Crompton, who started her journey with Yonder Data Solutions as a student intern in the Survey Management team, has been promoted to Omnibus Manager. In her new role, Ellie will play a crucial role in the continued success of the consumer and B2B omnibus offering, ensuring the delivery of fast, cost-effective, and high-quality insights from large, representative samples.

Nazrin Alufer has been promoted to Senior Survey Manager. With a stellar track record in managing complex surveys and a dedication to team collaboration and client satisfaction, Nazrin will help to elevate the capabilities of the Survey Management team.

Chris Atkins, Managing Director of Yonder Data Solutions, commented: ‘’ These promotions not only reflect our commitment to recognising talent and fostering a culture of growth and excellence, but they also strategically position Yonder Data Solutions for future success. Andy, Amit, Nick, Ellie, and Nazrin have consistently embodied our core values, showing unwavering commitment to our clients, and a deep understanding of the industry’s challenges and opportunities. We are excited to see them thrive in their new roles and are confident in their continued contributions to our success.’’

About Yonder Data Solutions

Yonder Data Solutions offers a comprehensive range of services, including online data collection, CATI, consumer and B2B omnibuses, survey programming and hosting, data processing, advanced analytics, and data science. The company also leverages cutting-edge methodologies such as video feedback, biometrics, passive data collection, AI, and virtual methodologies.