Navigating data quality challenges: selecting the right data collection partners
n the research industry, there is often a clamour to try the latest technology – a fascination with the shiny and the new. We often want to be seen using the newest technology, even when it may not necessarily solve the problem at hand.
Spotlight on: Alin Basalic
Hi, I am Alin, Survey Programming Manager at Yonder Data solutions. I’ve been working in market research programming for about 17 years now, 7 of which were spent in Romania, and 10 in the UK.
Uncover Actionable Insights Using Your Own Data Analytics Platform
We all constantly make decisions…with some estimates stating that the average adult makes up to 35,000 decisions each day.
Spotlight on: Ben Godsman
About me Hi, I’m Ben, an Associate Director in data processing at Yonder Data Solutions. With over 25+ years of experience, I began my career at one of the big research agencies post-university. I joined during a significant growth period for the market research industry and consider myself fortunate to have fallen into a line of […]
How much is your time worth?
Stop for a moment and think about how much your time is worth. If I were to ask you for 10 minutes of your time, what would be the monetary value of that time?
Unlocking growth opportunities using the power of market segmentation
Karsten Shaw explores
Spotlight on: Mano Keopraseuth
A bit about me I’m Mano, a Senior Survey Manager at Yonder Data Solutions. In navigating the dynamic world of market research for over a decade, I’ve honed my skills in both qualitative and quantitative research. My work has spanned international borders, collaborating with UK and French market research agencies, and I’ve lead diverse and fascinating […]
Omnibus surveys: how to get nationally representative answers to your burning questions
Looking for quick, cost-effective, robust, and truly representative data? An omnibus solution may just be the perfect fit. We run a number of omnibus solutions from a nationally representative UK sample 3 times a week. We offer online and telephone solutions, cover Scotland, Ireland, and many international markets, plus a robust B2B service.
The power of data visualisation for audience engagement
We are truly living in the Information Age, with more content than we can ever consume at our fingertips. This abundance means we easily give up on things we don’t see value in. If a website doesn’t give us what we came for in a few seconds or less, we’ll abandon it.
Using conjoint analysis to help businesses understand what their customers value most
Whether you need to optimize your product or service features, refine your messaging or determine optimal pricing, conjoint analysis has got you covered.
